What Canada Post could have been

Once again Canada Post is in the headlines. Contract time with CUPW, so we get the predictable sob-fest about how Canada Post loses gazillions of dollars every day and therefore can’t afford to pay its workers a living wage. Over the decades that we’ve been watching the never-ending death-spiral, I think the government missed a couple of key opportunities to make Canada Post into something far more relevant. Canada Post has a mandate to provide mail service to every community in the country. That’s a high bar, and an expensive one. The government-appointed CEO has a different mandate; cut costs. That conflict in mandates led to some hilarious moments. Deepak Chopra was CEO when “Community mailboxes” were being brought in as a cost-cutting measure. Instead of having mail delivered to your door, you could walk to wherever Canada Post planted your community mailbox. That might be half a block away or ten blocks away. Needless to say, this initiative was way more popular with Deepak’s political bosses than with his customers. Nevertheless, Deepak claimed he was inundated with calls from grateful seniors, delighted to be given a reason to walk a few blocks and get some exercise! But I digress. What were those opportunities that might have changed the trajectory of Canada Post? In the first place, in the course of bringing postal service to every community in the land, why could Canada Post not have also provided banking services to all those places too? It’s a well established fact that smaller, out-of-the way communities in rural Canada lack adequate banking. It’s an equally well established fact that poor neighborhoods lack banking facilities. Of course they do! How is a bank gonna make a buck in a poor neighborhood? Instead, the “banking” has been replaced by predatory cheque-cashing joints. Pairing mail service with banking services is hardly a new idea, it’s been the norm in many countries for decades. Secondly, consider the totally inept way legal cannabis was rolled out. In my opinion, the entire exercise was a massive boondoggle designed to throw the biz to Bay Street. Why could they not have made Post Offices the official pot retailers? After all, there’s already a Post Office (and bank) in every community! Once you’ve got the Post Office, bank, and pot dispensary, you’ve got the makings of a community hub! That would have worked wonders for community cohesion. Alas, that would have required political will on a scale not seen since we build a trans-continental railroad. Those days are gone. People who had vision and could get things done have long since given way to management apparatchiks like Deepak Chopra, who are fully convinced that providing shittier service at a lower cost is something to celebrate. After all, that’s the key to their annual bonus and their next promotion.