A Masterclass in Storytelling - Will Storr (Video)
In this 22 May 2025 Modern Wisdom video, host Chris Williamson talks with Will Storr, an author, journalist, and former photographer.
Stories mould who we are, from our character to our cultural identity. They drive us to act out our dreams and ambitions, and shape our politics and beliefs. Some of the world’s greatest contributors are those who have learned to master storytelling. Is storytelling something we can learn? Is there a science to storytelling?
Expect to learn how we use stories to gain status, why stories are key to how we process reality, what most people get wrong about great storytelling, the fundamental questions great storytellers answer, what the best stories in recent history are, and more.
https://youtu.be/tXC-cgxYZZw
00:00 Why Are Stories So Persuasive?
03:45 The Problem of Knowingness
08:29 Stories Are the Language of the Brain
13:55 The Link Between Stories & Social Identity
25:22 How Stories Engineer Tribal Preferences
39:05 How We Use Stories to Gain Status
44:31 Rivalry in Storytelling
57:36 Storytelling in Cancel Culture
1:05:32 What People Get Wrong About Good Storytelling
1:10:19 The Importance of Heroes in Stories
1:20:07 How to Make Stories Stick More
1:26:09 The Story Around Smoking Cigarettes
1:33:41 Where to Find Will
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Before It’s News® is a community of individuals who report on what’s going on around them, from all around the world. Anyone can join. Anyone can contribute. Anyone can become informed about their world. "United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
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