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By Joan Reeves aka SlingWords
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7 Ways to Build Your Social Media Audience

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I never thought about this before!

Building an audience for Facebook, YouTube, LinkedIn, etc. is about the same as building one for a Blog.

Any social media activity from Blogging to TikTok should be fun. If it’s not fun, change something in your approach.

Also, your audience should grow each month. If it’s not, then it’s time to shake things up a bit.

I haven’t talked much about blogging lately. I thought BLOG OPS, the book I wrote and published about the subject, said everything. (The book is in KU or sells for $3.99.)

But I realized that what I said about blog audiences also applies to the other social media platforms too.

For instance, try this which was originally written about blogging, but which can be adapted to virtually any social media.

7 Ways to Build Your Social Media Audience

1. Post often to the social media platform you’ve chosen as yours.

2. Comment on other accounts in the same platform. Your name/link is there for anyone to click and learn about you and your social media account.3. Join a group account like RomanceGems…Where Authors and Readers Meet, the facebook group to which I belong. 

The burden of posting every single day is removed since there are many in the group with a date assigned to each. You get exposure and a chance to build an audience probably larger than you can do individually.

4. Always interact with your social media visitors. If in a group blog, be sure to support the other authors, Like and Share their posts, and comment on their posts as well as the visitors who leave comments.

5. Change your banner image at least every 3 months. That will keep your Facebook, etc. page looking fresh.

6. Try to engage your audience by asking questions, offering prizes occasionally for specific actions, and always use a clear call to action.

7. Be yourself and share from the heart.

TAKEAWAY TRUTH

Do you have any tips you’d like to share about how you built your audience? If so, please leave a comment. 

Joan participates in the Amazon Services LLC Associates Program, affiliate advertising designed to help websites earn advertising fees by linking to products on Amazon. If you click an Amazon link in her post, she may receive a small commision at no extra cost to you.

Books are little vacations between two covers. Take a vacay today—read a book? Sign up for Joan’s free newsletter, I LOVE READING, and receive exclusive content and news about book bargains and new releases. SIGN UP TODAY.

Joan Reeves aka SlingWords: The Word Slinging Adventures of Joan Reeves


Source: https://slingwords.blogspot.com/2026/05/7-ways-to-build-social-media-audience.html


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