Using The Zodiac Gemstones as a Great Marketing Tool

Carolyn Howard-Johnson shares writers’ resources on her award-winning blog Sharing with Writers

YOUR NAME: Lois W. Stern

YOUR CREDENTIALS:: Author, Editor, Publisher 

TITLE(S) OF BOOK(S) YOU SUCCESSFULLY MARKETED: Tales2Inspire ~ The Jewel Collection (Emerald, Topaz, Ruby, Sapphire, Opal, Crystal, Garnet, Moonstone 1, Moonstone 2, Garnet, Opal, Agate); Diamond (I, II, III, IV, V, VI)

MARKETING TIP ITSELF, of course!

Since each of my twelve Jewel Colletion books is named for a different gemstone, (with a little nudge from Carolyn), I came up with the idea of timing the marketing of each book to the Zodiac gemstone of that time span. Lucky you! You can now order any Jewel Collection book for that special person in your life for only $10 (US shipping and handling included). But you must time the order of any Jewel Collection book to match that astrological time period. Just check out my handy-dancy Zodiac chart, below, and pick out one of the titles based on the gemstone representing the birthdate of somone special in your life. 

The miniature Zociac chart below is a way to mark the birthdates of all the special  people in your life. For example, if your sister was born under the sign of Aries, you can order the Ruby Collection book (Gifts of Compassion) for $10, if I receive your order between March 21 an April 19th. 

IMAGES: 

Save this gem chart to record the birthdays of all the favorite people in your life.

ABOUT ME, THE MARKETING GURU: I am an Associate & Review Coordinator for TheNewBookReview. But another hat that I wear is that of creator of Tales2Inspire®, an Authors Helping Authors project/contest, to help aspiring writers on their paths to discovery. And best of all, it’s Free. I have now published twelve Tales2Inspire® treasured Tales2Inspire Jewel Collection anthologies (as well as six Tales2Inspire 2-in-1 Diamond Collection anthologies). I am a multi award winning author whose work has been featured in the New York Times, Newsday, Long Island Press, Barnard Magazine, on Local Access TV and in live presentations in varied venues. As TheNewBookReview review coordinator, I serve as an outreach to help other authors brand themselves as authors of talent. 

 Get a FREE Tales2Inspire book at: www.tales2inspire.com/gifts       

Visit my Tales2Inspire blog HERE.

For some lively conversation, join me on my Facebook page HERE.

MY FAVE LINKS: https://www.tales2Inspire.com/; https://www.Facebook.com/tales2Inspire/;  https://www.amazon.com/tales2inspire/; https://author.amazon.com/home

https://www.amazon.com/s?k=tales2inspire&i=stripbooks&crid=3SKYL8WCNMZF8&sprefix=tales2inspire%2Cstripbooks%2C307&ref=nb_sb_noss_1 ; 

MY E-MAIL ADDRESS: tales2Inspire2@gmail.com

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MORE ABOUT THE BLOGGER Carolyn Howard-Johnson is the multi award-winning author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning #HowToDoItFrugally Series (https://www.amazon.com/dp/B0BTXQL27T/ ) of books for writers including “The Frugal Book Promoter” (https://bit.ly/FrugalBookPromoIII), and “The Frugal Editor” both offered in their third editions by Modern History Press. Others in that series are “How to Get Great Book Reviews Frugally and Ethically,” and two booklets, both in their second editions also from Modern History Press. The booklets, “Great Little Last Minute Editing Tips for Writers” (https://bit.ly/LastMinuteEditsII) and “Great First Impression Book Proposals” (https://bit.ly/BookProposalsII) are career boosters in mini doses and both make ideal thank you gifts for authors. The one on writing book proposals is also available as an Audio Book. “The Frugal Editor “(https://tinyurl.com/TheFrugalEditor), was recently released in its third edition. It is the winningest book in this series for writers. Carolyn also has three frugal books for retailers including one she encourages authors to read because it helps them understand what is needed to convince retailers to host their workshops, presentations, and signings. It is “A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques” (https://bit.ly/RetailersGuide). In addition to this blog, Carolyn helps writers extend the exposure of their favorite reviews at https://TheNewBookReview.blogspot.com. She also blogs all things editing–grammar, formatting and more–at “The Frugal, Smart, and Tuned-In Editor” (https://TheFrugalEditor.blogspot.com). Learn more and follow it to get news on her new releases directly from Amazon at https://bit.ly/CarolynsAmznProfile.